The General Manager Forum 2 provides a unique space for wine industry leaders to connect, collaborate, and grow. Open to General Managers and Directors of Sales and Hospitality, this forum explores best practices in winery operations, sales, marketing, and leadership while addressing the industry’s most pressing challenges.
Who May Attend
This forum is exclusive to WINE WOMEN members serving as General Managers, Directors of Sales, or Hospitality leaders at wineries of all sizes. To join, please contact Kristi Devine at
kristi@thevineyardist.com.
What You’ll Learn
Gain actionable insights from experts and peers on:
- Strategic planning, hiring, and team development
- Sales and marketing practices to drive growth
- Managing profitability, inventory, and scalability
The forum also tackles key industry challenges, such as:
- Adapting to climate change and environmental factors
- Navigating tariffs, trade policies, and economic uncertainty
- Engaging younger generations to counter shifting consumer trends
Whether you lead a boutique winery or manage a large operation, this forum equips you with the strategies to thrive in today’s evolving wine industry.
Meet Your Forum Chair
Kristi Devine, General Manager Forum 2 Chair – General Manager at The Vineyardist, Kristi has over a decade and a half of experience in winery management and leadership. Passionate about all things wine and caviar, she spends her free time exploring the Bay Area with her son.